24 November 2020 – The research project “Cognition Design”, which emerged from the context of the LOEWE research cluster IDG / project-mo.de, presents methods and first results in an experimental short film and an online documentation at the end of its duration: The team of designers from the HfG Offenbach and psychologists from the Goethe University Frankfurt has implemented a digital twin of the S-Bahn station Offenbach Marktplatz and six different stations in Virtual Reality. In cognitive-psychological tests with eye-tracking, the perception of test persons during route-finding and the effect of different design variants could be examined. The aim of the project was to investigate fundamentally to what extent virtual reality simulations can be used in the planning of infrastructure measures in order to test the effect of design drafts on users.

The film “Cognition Design” now shows the concept and methods of the project in a compact and vivid way. It shows the interdisciplinary work and the work with new technologies: using digital spaces for ‘analog’ questions in research and design. The more detailed online documentation on www.immersitylab.org is the starting point for the construction of a VR lab, which will be available for further tests and projects.

The project “Cognition Design” (HA project no. 817/19-137) was funded by the State of Hesse and theh “House of Logistics and Mobility” (HOLM) as part of the measure “Innovations in Logistics and Mobility” of the Hessian Ministry of Economics, Energy, Transport and Housing.